Another workshop was held within the project “Banja Luka Creative Women” and this time we established knowledge about copywriting – how to best describe a product/service and attract a customer.
And much more, from the AIDA model, the use of #hashtag, emoticons to advertising tips.
In addition to creativity in making their unique products, our participants also showed creativity and efficiency in copywriting.
This project is implemented by @hca.bl, with the support of the American Embassy in BiH.
This project is aimed, as the name suggests, at creative women – those who have the status of artists, artisans or do handicraft, but need additional support in order for their work to gain even greater recognition, sustainability and a place on the market.
During the implementation of the project, a series of interesting activities will be organized: practical-educational workshops, networking activities – “coffee with creatives”, visits to bazaars, support in exhibiting on the e-platform, excursions, as well as enrichment of the “Feminist Tour”…
